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Marketing & Branding Archives - iwise
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Tips for Writing PPC Ads

Writing ads represents one of the key processes in set up of a account. This is due to the reason that your customers hardly see your keywords, ad groups or any of the campaign information except your ads. That is all in deciding a...

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How to Prequalify Traffic using PPC ads

How to Prequalify Traffic using PPC ads Landing Pages are the place to get your conversion. The traffic you acquire needs to be prequalified, meaning - the intent of the user needs to be defined for the method of acquisition. A great way to acquire prequalified traffic...

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